Social Media Law

Privacy policy template for use with Google’s “+1” function

With over 750 million members, the social network Facebook led the way with its so-called “like” button. Now Google+ is following suit with its “+1” button. In just a short space of time a worldwide network of 20 million users has grown. While social networks have rapidly provided the world with a much-loved method of communication, the law has yet to catch up and fundamental legal questions have yet to be answered.

Similar to Facebook’s “like” button, personal data is transferred directly and often unnoticed by the user to Google’s servers. It is currently being debated by the legal profession whether the operator of a website which uses such buttons is required to modify its privacy policy. If you want to avoid the stress of receiving a legal warning letter the law firm WILDE BEUGER SOLMECKE has developed a privacy policy template which should prevent you receiving a warning letter. Provided reference is made to our law firm, this template is free to use by anyone:

Privacy and data protection policy

You may visit our website without providing personal details. Your personal details will only be collected if you freely disclose them during your visit to our website or internet profile.

Our website contains programmes (plug-ins) operated by the social network “Google+”. These programmes are exclusively operated by Google Inc., 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA. The plug-ins are made clearly visible on our website through the use of the Google+ logo or through the add-on “+1”. When visiting our website or profile containing such a plug-in, your browser will establish a direct link with the servers operated by Google+; as a result the content of the plug-in will be transferred to your browser and embedded in the website being shown.

The fact that you have visited our website will be passed on to Google. In the case that you visit our website whilst you are signed into your Google+ user account, Google+ can assign your visit to our website to your user account. Information arising from interaction with the Google+ plug-ins (such as by clicking the “+1” button or by leaving a comment) will be directly transferred to and stored by Google+. To prevent this you must log out of your Google+ account before visiting our website.

Please refer to Google+’s privacy policy for more information on: the purpose and scope of data collection and data analysis undertaken by Google+, your rights, how to modify settings and how to protect your privacy.

If you have any questions about data collection, analysis and use of personal data, disclosure, amendment, blocking and deletion of personal data contact: [Name and address of contact for data protection or data protection ombudsman]

This privacy policy template was produced by WILDE BEUGER SOLMECKE and can be found on https://www.wbs-law.de.

Kilian Kost joined WILDE BEUGER SOLMECKE as a lawyer in 2009. He specialises in internet law and competition law. In 2013 he became an accredited intellectual property lawyer.

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  1. Amazing work and very meaningful tips. Much helpful for me for my studies!

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